Mergers and Acquisitions by Stephan Bergamin & Markus Braun

Author:Stephan Bergamin & Markus Braun
Language: eng
Format: epub
Publisher: Springer International Publishing, Cham

This is an example of an acquisition that targeted a diversification in terms of distribution channels and geographical presence. Concerning the depth of integration, a symbiotic approach was followed. Sales remained autonomous, but value-adding organizational processes up front—i.e. from purchasing to stock-holding, as well as supporting functions—were streamlined wherever possible.

DocMorris is a mail-order pharmacy from where patients can order their prescription and over the counter medicaments on the internet, or offline from a catalogue. Zur Rose Switzerland possesses a wealth of specialist knowledge and experience as a wholesaler to doctors. The company delivers medicaments to physicians, care and retirement homes and other health service providers.

The synergies that the merger created in this commercial enterprise emerged from the following areas:Increased purchasing power and a better negotiating position when purchasing from drug manufacturers,

Download

Copyright Disclaimer:
This site does not store any files on its server. We only index and link to content provided by other sites. Please contact the content providers to delete copyright contents if any and email us, we'll remove relevant links or contents immediately.